Small Business Webinar Services: Webcast vs. Webinar vs. Web Conferencing
Mediapolis’ webinar services are an additional way for small businesses to communicate with their audience. Whether you call it webinars, webcasts, video conferences, web conferences, web seminars, web streaming or online seminars we offer several solutions for streaming media.
Webinars and webcasts are live online interactive events with a presenter and an audience. Both can be customized with branding, analytics, social media integration and are available for playback on-demand. Both offer audience interaction with the presenter through messaging within the module. A facilitator usually helps the presenter filter the questions. The main difference between a webinar and webcast is that a webcast streams live video of the presenter. A webinar presentation can be self-service or require a small crew. A crew for webcast varies depending on how many cameras are deployed. To learn more about webcasts, go to our live event streaming services page.
Webinars are slide driven, education or sales focused and have a seminar-like format.
Web conferencing is interactive and collaborative, has a limited audience and shares the characteristics of a meeting format.
Webcasting has a more resemblance to television. Instead of being beamed over the airwaves it’s streamed on the internet.
Platforms for Webinars
Web conferencing is more conference-centric with two-way audio and video. Since web conferencing typically has a small number of participants it is usually self-service.
Good pre-production planning is key to executing a successful webinar or webcast. Call Mediapolis to learn more about webinar services or read more about producing webinars here.
What We Offer
From a single camera to multi-cameras, Mediapolis provides live streaming and remote video production services for small businesses.
We offer three levels of webcast or webinar services:
Bring Your Own Software (BYOS)
We Provide the Software (WPTS)
À La Carte Support Services
BYOS (Bring Your Own Software)
The BYOS plan allows you to purchase a subscription with a webinar vendor (e.g. Webex, Adobe Connect Pro, GoToWebinar, etc.).
As the producer we then charge you a flat rate per event for our time and expertise. You provide us with a login user id and password so we can administer the event on your system.
As your partner, we will:
Review your presentation — is it “webinar-ready”?
Implement any polls you wish to conduct.
Rehearse the event with you.
Day of event:
Handle audience technical questions during the event.
We introduce you when the event begins and we sign off when the event ends.
Webinar Software Guided Tour
Not sure which webinar software is the best for your situation? Virtually all webinar providers offer free trials so you can try before you buy. If you’re still unsure we can walk you through the different platforms so you pick one that works best for you.
WPTS (We Provide the Software)
This level includes all services described in the BYOS level for one flat fee per event but we also pass software usage charges onto you.
We’ll choose the best platform to use and then we bill you the actual usage costs when the event concludes. Costs vary depending on the number of attendees.
À La Carte Support Services
Mediapolis is happy to work as a member of your webinar production team. We’ll take care of all the tasks you could do yourself, but either don’t have time or the expertise for including:
- Evaluating and providing technology needs
- Scheduling the event with the webinar provider
- Setting up registration pages
- Writing copy for emails
- Branding the landing page
- Setting up an e-commerce provider
- Editing presentations for typos and consistency
- Creating event reminders
- Running live rehearsal with presenters
- Creating a pre-show bumper
- Setting up teleconferencing for attendees
- Provide technical support
- Delivering registration and attendance reports
- Recording your event
- Editing your event
- Conducting post-event surveys
- Teleconference audio recording
We understand that putting on webinars isn’t your only job, consequently if your webinar events are pulling you away from your other duties, let Mediapolis give you that extra boost of productivity you need to get it all done.
Technical requirements are different for for every webinar or webcast therefore we’ll provide you with a custom quote that fits your budget and requirements.
When you need webinar services in Minneapolis, please call us at (612) 486-2221 or email us through the contact us page for more information.
Minneapolis, MN 55412